PennWhite Selected For The London Olympics

In just a few weeks, the focus of the world will be on London as it hosts the games of the 30th Olympiad. For journalists, competitors, spectators and TV viewers across the globe, a key source of information will be the Official London 2012 Olympic Magazine. This once in a lifetime publication must reflect the talent and expertise of the British printing industry. It will also be seen as an indicator of the professionalism and quality of the London games as a whole.

Wyndeham Herron, based in Essex have been tasked with printing 1.8 million copies of this official Olympic magazine. Shortly after being awarded the contract, Wyndeham Herron asked PennWhite to develop a silicone emulsion that would both protect the Olympic paper stock and deliver the high quality finish required for such a prestigious job. After a fast track development and test program, an optimal formulation was agreed.

Over the last weekend in June, PennWhite manufactured 3,000 kg of this unique silicone emulsion for delivery to Wyndeham Herron. We are thrilled to be playing a small but important part in the success of London 2012, and wish Team GB every success!